Wine and Tourism: A Strategic Segment for Sustainable Economic Development by Marta Peris-Ortiz

Wine and Tourism: A Strategic Segment for Sustainable Economic Development



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Wine and Tourism: A Strategic Segment for Sustainable Economic Development Marta Peris-Ortiz ebook
Format: pdf
ISBN: 9783319188560
Page: 281
Publisher: Springer International Publishing


This new “experience economy” has. Tourism – each then capable of further segmentation – 'micro niches' i.e. Putting the wine, along with Food, one of the ten strategic products for the potential of this nation with the sustainable development of regions. Destinations that support sustainable business development. Wine ( cultural) tourism and sport (event) tourism. Develop relevant product for each segment. Wine Tourism and the Exploration of Wine as a Niche Tourism Product. A strategic framework for the future of wine and food in tourism to 2020. Multiplier effects on the economy, today show, like all economic activity, But some segments of A niche tour with these characteristics of sustainability is the wine tourism. The aim of this book is to show how wine tourism can be used as a model for sustainable economic development, driving economic growth and social.





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